AI Generated Content – Ethics & Search Engines – What You Should Know As A Content Creator!

ChapGPT, recently launched by GPT-3 and singlehandedly blew up an entire sector of the ai industry. Chat GPT is massively converting nonbelievers in AI into believers, and the community is growing by leaps and bounds.

Here at Studychicken.com, we understand that Chat GPT and other AI content generators will, in some way, shape, or form, how we create content.

At the same time, we’ll also have to discuss the apparent fact that, in some instances, it will be nearly impossible to determine this properly. At some point, we’ll have to turn our focus to the intent of the writer and author. Are the ideas expressed in the text their own or AI-created? Is the content consumer satisfied?

With that in mind, we might have to turn our attention to the overall context when we use AI to create content if we are to discuss its ethics.

In the end, Artificial intelligence is a big word that covers many different use cases! When considering the use of AI to help creators deliver content more efficiently, it makes sense to dive deeper into the question of the content creator’s intent and who the content is for!

Ethics of AI-Generated Content: Point of view matters in the context of AI-generated content!

AI Content & Context 

There is a huge argument to be made that context matters! 

• The context of the content, 
• The quality of the content,
• The intention of the author, 
• The intended audience of the content (commercial or personal)
• The uniqueness of the thoughts expressed in the content,

There is a big difference between whether you use Ai tools to create content for your personal use or use them to create mass-produced spam content.

Example: I’m using ChatGpt to help me write my wedding vows

Example: I’m using ChatGpt to write entire articles without fact-checking, personal research, or real effort. 

In each of these examples, there are many layers to the ethics of using AI, and most of it has to do with the intent. 

Ethically speaking, your partner might be equally delighted with the results of the AI wedding vows if you have given genuine and honest input to the AI to help it produce a great result. 

The same can be said for the blogger who uses ChatGpt to help rewrite unclear sections of an article or uses AI to fact-check their research. 

Some AI tools, like hyper write, help you to formulate your thoughts in a more structured way with the ‘autosuggest feature.’ These kinds of AI-driven tools use the context of what you are writing about to suggest words and phrases. There is no doubt that these tools enhance the writing process. 

This is quite similar to grammar correctors like Grammarly. It’s hard to argue with the fact that when writers use it, they will be able to produce better content than they would have otherwise. So, it is enhanced in a way. The same can be said for any use of AI tools that help create an enhanced sentence, paragraph, and so on.

Ethics of AI-Generated Content: Google Search engines viewpoint on AI

Google has had an evolving viewpoint on the AI-generated content matter, which makes perfect sense. At first, there was the notion that AI-generated content would destroy the quality of content on the web and that automated content generation could bring us back to the days of content farms. However, there has been some shift in how Google has formulated its stance on AI-generated content.

From: Avoid Automatically Generated Content 

To: Avoid Automatically Generated Content Intended To manipulate Search Rankings

Source: https://seo.ai/blog/google-is-not-against-ai-content

The probable idea behind a change in stance simply has to do with the fact that you cannot stop the trend. AI will assist writers in producing better content faster. It’s just as simple as that.

• Sentence autocompletion
• Advanced ways of structuring content
• Fact-checking 
• Automatically inserting information sources 
• Helping writing summaries of articles
• Assisting with rewriting unclear paragraphs
• and so on.

This road will undoubtedly guide us towards a future of AI-generated content on the web will be part of our lives and unavoidable. So, what will prevail in our opinion? 

• Qualitative content will be king!
• Content brands will emerge – People will trust brands more than ever in the content space.
• Google will listen to its users even more than it already does. Guiding users from search intent towards satisfaction and, ultimately, the content they are looking for.

In the meantime: – AI content creators VS AI Content creator detectors!

Here are some of the best AI Content Creator tools

List of AI Content Detection tools

In conclusion, the ethics of AI-generated content is a complex issue that depends on the context, quality, author’s intention, intended audience, and uniqueness of the content. Ai can have positive impacts on content creation, such as improving the writing process and helping with fact-checking, but it also raises concerns about the authenticity of the content. 

Google has evolved its stance on AI-generated content and now focuses on avoiding content that is intended to manipulate search rankings. In the future, qualitative content is likely to be king, and tools that can help determine the authenticity of the content will become increasingly important.

Ultimately, the ethical use of AI in content creation depends on the intent of the author and the satisfaction of the content consumer.

What if a blog post delivering useful information to its audience has used specific tools to provide the information quicker, better, and more efficiently,… How do we interpret that? Google and other search engines might have an opinion on it now, but the real question is, “what do the readers think?” We believe that over time, the readers will decide, and the branding of your content will become more important!

To all content creators out there, time to put more effort into building your brand!